FINISH IT
I get asked this all the time—
"Why do you always say hold the finish?"
Because it’s that important.
When I’m coaching the University of Calgary Dinos, I don’t even watch swings where they don’t hold their finish. It’s an automatic fail. The shot doesn’t matter—if you can’t land in balance, you’re not in control.
Practice Swings Are About the Finish, Not the Start
Way too many players rehearse the takeaway like it’s the star of the show. It’s not. Your practice swing should rehearse the shot through the finish.
Design the finish, design the shot.
Want to hit a high soft pitch? Rehearse the finish for that shot. Low spinner? That’s a different finish.
A 20-yard pitch will have a different finish position than a 30, 40 and so on.
Use it to reverse-engineer intent: carry distance, speed, apex height, spin—all show up in how you finish.Hold the finish to stay present.
When your brain has a post-shot task (hold balance, stay tall), it’s less likely to bail mid-swing. Great players don’t stop at impact—they finish the job.Visuals Matter.
The finish puts you in the frame to watch the ball fly, assess your pre-shot process, and give time for the emotional reaction (good or bad) to dissipate. That final position keeps your brain engaged from start to finish—literally.
Want to play better, play with confidence, and carry yourself like someone who gets it?
Start with the finish.
Hold. The. Finish.
Every shot. Every swing. Every time.